Decades of Progress - Audi – We Are Social & Rebel – 2023
Role: Creative Director

A BOLD MOVE TOWARDS EMPOWERING THE NEXT GENERATION OF FEMALE DRIVERS.

In 2022, Audi presented the Audi S1 quattro Hoonitron, exclusively developed for rally icon Ken Block. Tragically, Ken passed away leaving not only his legacy but also his 17-year-old daughter Lia Block behind. To support Lia's rising career, Audi decided to fulfill a remaining wish.

Case Film

Film

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CREDITS

ECD Kai Klinke, Sandra Schilling
Director Strategy Andreas Jenninger
CD Martin Lieser, Fabio Lazzari, Gabriel Lepesteur
Senior Art Director Megan Bryden, Alessandra Smiderle
Copywriter Andrea Mühlhaus

Account Team Michael Brahmst, David Groove, Philip Gatza
CD & Camera Felix Stürmeyer
DOP Mathiew Bonnevie